BBA

About Course

BBA is a 3-year undergraduate course that focuses on equipping students with essential management and administration knowledge and prepares them for master's courses like MBA. BBA is a specialized course designed for students with an analytical and computational bent of mind. The crucial subjects include Business Economics, Business Analytics, Organisational Behaviour, Human Resource Management, etc. The job scope for the course is broad, and aspirants who want to start a career in the corporate management sector can pursue this course in their graduation.

BBA focuses on the theoretical and practical application of management techniques as per the dynamic trends and changes in business processes. BBA subjects are focused on developing an understanding of marketing, finance, human resource management, business economics, etc. BBA programs incorporate case studies, group projects, and other forms of action-based learning in addition to traditional lectures.

Eligibility

BBA eligibility criteria:
  • » Students working in Management or pursuing an MBA.
  • » Aspirants who have completed their Class 12 in any stream from a recognised educational board or university can pursue BBA.
  • » The candidates must have attained a minimum of 50% aggregate and above in Class 12.
  • » In case a candidate has appeared for the Class 12 exam and is waiting for the result, s/he can also apply to the course.
Program Highlights:

BBA is a three-year undergraduate degree that teaches students about business leadership and develops management skills. Students can choose from a variety of BBA disciplines, including finance, marketing, management, and many more.

Below are some points to consider when deciding whether to study BBA:
  • » Students working in Management or pursuing an MBA.
  • » Students who want to become an Entrepreneur can get a BBA degree.
  • » Students who want to Improve their business careers can pursue the course.
  • » Giving a practical exposure in the field of Accounting.
  • » BBA provides an understanding of Global trends and Emerging Markets. This is useful for candidates entering the market sector.

BBA Course Key Highlights

  • » BBA is a popular undergraduate course.
  • » Students from all three fields, i.e. Science, Commerce, and Arts can pursue the course.
  • » A full-time BBA is a three-year course divided into six semesters. However, there are various dual degree BBA courses such as BBA LLB and Integrated MBA which are five-year duration courses.
  • » Admissions to BBA are provided on the basis of merit as well as entrance exam scores.
  • » BBA can be pursued in full-time, part-time, correspondence or online modes of education. BBA full-time is the most popular among all.
  • » BBA provides an understanding of Global trends and Emerging Markets. This is useful for candidates entering the market sector.
  • » Students can pursue the BBA course after completing Class 12.

These specializations are offered so the aspirant can decide to pursue their choice of specialization to excel in the managerial sector.

Below is the list of BBA Specialisation offered:

BBA (General)

BBA (Computers)

BBA (Artificial Intelligence)

Intake / No of Seats

BBA course will offer 50 seats in each specialization.

CAREER OPPORTUNITIES:

BBA Scope and Top Recruiters

On completion of BBA, aspirants generally opt for MBA. However, candidates can also choose to explore job opportunities in various fields such as banking, urban infrastructure and real estate management, business consultancies, advertising, manufacturing and Government sectors to name a few. Some major job profiles one can opt for after completion of BBA are as follows:

» Human Resource Executive: The responsibility of a Human Resource Executive (HR Executive) includes ensuring that the strategies, methodology and HR programmes are administered and the objectives of the organisation are consistent with proficient benchmarks, state and government administrative prerequisites and laws. Also, planning, advising on HR strategies and overseeing human asset activities such as enrollment and pay is the key responsibility of an HR Executive.

» Marketing Executive: A Marketing Executive develops official statements and is responsible for promotion for the organisation’s products, conducting and analysing competitive research, and establishing objectives, expectations and results for marketing programmes.

» Marketing Manager: A Marketing Manager collaborates with product managers and aims at executing new/ modified programs for the establishment of improved strategies. Developing market research studies & analyze their finding, making the best use of marketing programs & campaigns for the organisation’s products and services are the responsibilities of a Marketing Manager.

» Sales Executive: The Sales Executive is required to design and implement strategies to increase company sales revenue and expand the company’s base in the market.

» Research and Development (R&D) Manager: A R&D Manager directs and manages the development & research programmes of an organisation in order to meet the needs of the organisation. Measuring the scope of research projects & making sure that they are delivered on time within the stipulated budget is the role of an R&D Manager.

Job Profile

The career options available to students after BBA in India:

HR Executive Marketing Executive
Marketing Manager Sales Executive
Entrepreneur Financial Advisor
Public Relations Manager C.E.O.
Financial Analyst Software Employees etc...